There is a HUGE struggle in the DVD world today. New technologies are fast upon us and the days of a “regular” DVD are over.
The new technology in debate is HD-DVD or BlueRay DVD.
The stakes are high as the consuming market will be purchasing either Blue Ray DVD or HD-DVD players. You older people might recall the battle back in the 80s. It was between Beta or VHS. Even though Beta was better than VHS, VHS came out on top.
Like BlueRay, Beta was produced and developed by SONY. Sony lost out HUGE when Beta lost the battle and a second lose with BlueRay would be horrendous.
BlueRay is a more expensive DVD but makes up with the fact it is almost 3 times the size capacity of HD-DVD.
So who decides what standard wins and what standard doesn’t?
Indirectly, Porn.
As much as we dont want to admit it, porn dominates the viewing audience. People are either buying it on DVD or they are downloading it. Consumers want to fit more on DVDs, whether that be computer file storage or Movie hour time. People want more.
If you will recall, it was the Porn industry that handed Beta its marching orders last time around because Beta wasn’t willing to work with the Porn industry to produce its films for distribution. VHS, who was being dominated by Beta at the time, stepped up and got “into bed” with the porn industry.
BLueRay is already causing trouble a second time around for the porn industry. Will this be another step in the wrong direction? I guess only Porn will tell.